GRAPHIC DESIGN
Conceptual album art, posters, & book design
KOBIE DOZIER ALBUM ASSETS, SUMMER 2024
DELIVERABLES
Album cover design & promotional assets
LEARNINGS
Making the most of limited resources and a small team. Because of this took on the role of photoshoot director and was in charge of directing models and keeping the rest of the team on set organized.
CHALLANGES
Organizing a shoot in a city I have never been to. Spent a month in advance researching possible locations in Los Angeles and three days scouting locations, taking test shots, and updating the storyboard.
LITTLE SIMZ CONCEPT ALBUM DESIGN, WINTER 2023
DELIVERABLES
Vinyl cover (front, back, & inside spread), vinyl disk & sticker label, tour poster
LEARNINGS
Refining my own graphic design style by playing and designing with type.
Using high-quality mockups significantly elevates design.
ART DIRECTION FOR MANIC STYLING, SUMMER 2023
DELIVERABLES
Photo shoot & pack for promotional content, one slide-through carousel for socials, and one promo poster
CHALLANGES
Keeping a cohesive style throughout all project deliverables while staying true to Little Simz and her existing brand identity. Developing the color palette for this album was the most challenging and crucial aspect.
LEARNINGS
Improved skills in team communication, project management, and creative direction
CHALLANGES
Executing the vision I had for this promotional campaign & project management. There were a lot of people involved in this campaign and as creative director I oversaw and executed most of the visual production.
DESIGNER TOY, WINTER 2023
DELIVERABLES
3 high-quality 3D Printed prototypes for a new designer toy brand, logo, style sheet, and packaging design
PRESS PLAY!
LEARNINGS
Discovered my love for product and packaging design.
DELIVERABLES
Develop visual branding, style sheet, and brand deck, photo shoot & pack for promotional content, logo design, posters, and two slide-through carousel posts for social media.
CHALLANGES
Learning and 3D rendering high-quality products with no prior experience with Blender and Nomad Sculpt.
PROCESS
The head of the club expressed he wanted a brand that felt elevated, creative, and stayed true to their equity values. I directed and executed the photoshoot and developed a color palette & visual style based on their promise of unity, inclusion, and excellence.
LEARNINGS
Discovered my passion for visual branding and learned how to provide a client with a complete brand deck,
BLACK ARTISTS UNIFIED, SUMMER 2023
CHALLANGES
Learning and 3D rendering high-quality products with no prior experience with Blender and Nomad Sculpt.
KENDRICK LAMAR BOOK DESIGN, SPRING 2022
PROCESS
Early on I knew I wanted to use a fish-eye lens to make the shots look like soccer balls. I reached out to a photographer and oversaw the shoot based on the thumbnail sketches I created.
PROCESS
Designed a cheeky character I felt a connection with and begun sketching out different poses. Once I found one I liked, I used the sketch as reference and 3D modeled it, then exported for print where I wet sanded and painted details.
CHILDREN OF THE URF LOOKBOOK, WINTER 2024
DELIVERABLES
Five banner-style poster designs for print-out that communicate fun, light-hearted, and spirited while staying true to the school’s identity and values.
Brooklyn Friends School, SUMMER 2023
TYPOGRAPHIC POSTER DESIGNS, 2023-2024